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About the Job
Opower is looking for someone to lead Product Marketing, Market Strategy, Brand, Communications, Lead Gen, AR/PR, and Events as the company evolves from a SaaS startup to a global energy information brand with paying clients around the world. In this capacity he/she will be responsible for leading, managing, mentoring, and building an extremely talented team to own and execute on the go-to-market vision that drives Opower’s revenue growth and market expansion. He/she is a multi-faceted leader, creating industry buzz on a global scale, crafting messaging that drives competitive sales wins in a sophisticated space, sizing up market opportunities, and managing a dynamic team to execute upon them in thoughtful, effective ways. Success in the role requires an innovative and analytical mind, a proven track record of marketing execution, world class branding and communications skills, and hyper-growth capabilities. The position can be located in Arlington, VA or San Francisco, CA.RESPONSIBILITIES
- Own and develop the marketing, messaging, and branding of all Opower software products
- Build buzz globally through strategic PR/AR, compelling events, unconventional thought pieces, and productive social media outreach
- Lead a marketing culture with a reputation for delivering revenue opportunity to salespeople
- Partner closely and seamlessly with existing executive team to deliver market strategy
About You
PREFERRED PROFILE/QUALIFICATIONS
The ideal candidate for the position will have:- Experience leading business-to-business, software-as-a-service marketing during a period of rapid growth
- Demonstrated success creating game changing campaigns for technology start-ups
- Track record of delivering against aggressive marketing collateral and event commitments that create competitive advantage
- Capability to influence and shape product strategy decisions; experience expanding a product business into a platform business would be a plus
- Skill rolling out and evolving messaging for solutions-based companies operating in multiple countries
- Proven ability to increase media hits from tier one publications globally; expertise in shaping analysts’ view of space and players
PERSONAL ATTRIBUTES
- Bachelors and Masters degrees from top universities preferred
- 15+ years experience leading marketing functions within high-performing organizations
- Passion: bring energy and enthusiasm to the job and organization
- Entrepreneurial: flexible, resourceful, figure-it-out-and-get-it-done mentality
- Communicator: excellent listener; proven collaborator with superiors, peers and staff
- Achiever: consistently attain/exceed individual and team goals
- Curiosity: hands-on, collaborative style
- Bold: history of taking wise risks and leading
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http://opowerjobs.com/oruYVfwyOpower is an energy efficiency and smart-grid software company. Our products encourage energy efficiency by empowering people to make better decisions about the ways they use energy every day. With industry-leading data analytics and a unique approach to customer engagement, we're changing the way the world understands personal energy consumption, and helping more than 40 utilities---including 8 of the US’s 10 largest—achieve unprecedented, sustainable energy savings in tens of millions of households.
In March 2010, President Obama gave his national policy speech on green-job creation from our office in the Washington, DC area. In September of 2010, we were named a Technology Pioneer by the World Economic Forum in Davos, Switzerland, for creating "innovations that will have a critical impact on the future of business and society.” In January, the Washington Post called us one of "5 Companies that will Lead in 2011," and in March, the Wall Street Journal named us a Top 10 Cleantech company. By the end of this year, the energy we save will equal a third of the power produced by the entire US solar industry, and have the impact of effectively removing 50,000 homes from the grid.
Founded in 2007, Opower has offices in Arlington, Virginia, and San Francisco, California. Our rapidly expanding team includes software engineers, product specialists, behavioral scientists, statisticians, marketing experts, infographic designers, and efficiency advocates.
Opower is an Equal Opportunity Employer.
VISAS/TRANSFER SPONSORSHIP AVAILABLE WHEN APPLICABLE.
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